Saturday, March 23, 2013

Urban Decay Oz The Great and Powerful Theodroa Palette Review and Swatches

Most people know the story of the Wizard of Oz, beloved book and 1930's movie, but it didn't start, or even begin there! Oz The Great and Powerful, the prequel book to the above mentioned has now been turned into a star studded new movie featuring such great actresses as Michelle Williams and Mila Kunis! With these glamorous ladies playing such powerful characters comes glamorous looks. Urban Decay's Oz The Great and Powerful palettes for Glinda and Theodora allow you to recreate (includes a look card, face chart and even how to!) the beautiful makeup looks of these characters. Are you ready to be whisked away to oz?

When it comes to cosmetics i always opt for bright, playful, girly shades. I like neutrals from time to time but often will not go out of my way to get them (I have Naked and Naked 2 from Urban Decay). When i saw that Urban Decay was releasing two palettes for Oz the Great and Powerful, Glinda the good witch of the south and Theodra the wicked witch of the West, i was pretty excited. I somewhat wanted to pass on Theodora (since i had only seen promo pictures online) but the more i eyed it the more possibilities i saw. This palette contains a lot more than you can see at first glace, and if you haven't picked this up yet, by the end of reading this you probably will!

First i want to tell you about the packaging. Have you ever seen such a pretty design? I thought that Glinda had a pretty box but this almost rainbow misted celestial view of greens, blues, and yellows surrounded by shadowy black conveys a lot more emotion and depth of the character than Glinda. You can see the looming black as a sign of jealousy and anger surrounding someone who deep down is quite beautiful but complicated. I haven't even seen the movie and this box can conger that. Bravo to the marketing department over at Urban Decay! On the back of the box we can see Mila Kunis in character as the wicked witch of the west. She does not look overdone but rather has a classy and mysterious look to her. The shades are displayed broken to show texture along with the Black 24/7 glide on eye pencil and the Super-saturated High Gloss Lip Color in Theodora.

Once you open the box you realize that this palette has the same gorgeous and powerful design. Oz the Great and Powerful is in goldish letters raised from the center of the palette. The palette itself is just a bit smaller than the box it comes in. This palette snaps closed. The only item that is external from the palette is the Theodora Super Saturated High-Gloss Lip Color. It would have been nice to see it housed all as one, but this isn't too much of a big deal. In the palette is a mirror on one side and the shades on the other. The shades are in the new Urban Decay format in that they are not pans but rather stand alone shadow refills that can be placed into other palettes from Urban Decay or placed into an eyeshadow case to use individually (not included). The eye pencil is in the center of the palette and there is no brush included (i would have liked another Urban Decay brush, but this is also not a deal breaker. The palette is roughly the size of my hand.

 As i said above the shades are in their own little individual refill trays. They can be popped out, moved around, placed in other palettes, or placed in individual shadow holder (not included). In order to see the name of each color you have to pop it out to see the sticker on the bottom. They are in this palette in a sturdy way but i would be cautious in removing them, they can pop out a little too quickly and break.

 The shades, popped out below, are what you would expect from Urban Decay. I can not say there was any real failures. I found the quality of all these shades to be on par with other Urban Decay Shadows. You can use these without primer and still get great pigmentation. Use over primer for a more lasting look. With primer these shade will last about 7-8 hours before fading while without they will last about 5 without fading. Broken is a very sheer white. In fact it is so sheer that while cropping for the swatches i could not see it on the skin and forgot it was there, so it was accidentally cropped out of the pictures below that lack flash. I believe this shade was made intentionally sheer just as Aura was in the Glinda palette. This shade is perfect for under the brow bone, as a highlighter, or to soften the darker shades like West and Bewitch. Beware is a reddend brown shade that is pigmented but still soft. This would make a good lid shade or crease shade. Bewitch is a bit darker and more of a greyed chocolate brown. This would be a great crease shade or even a outer V shade. Good contour shade. West is the darkest brown and is a dark chocolate brown. You can use Beware, Bewitch, and West to create a gradient on the lid. Spell is a duo shade which contains a dark forest green and a green tinted gold. Both apply very pigmented and compliment each other. Use the forest green of Spell on the lid for a smokey eye look blended out with the golden color or use the golden color on the lid and the forest green as a crease and contour. This shade could work very well on its own separate from this palette. Jealous is another duo shade which contains a medium emerald green along with a lighter green. These shades, just as in Spell, work very well together on their own. Overall the shades included range from neutral browns to green's with a nice gold in between. These shades are great for everyday looks with just a pop of color. Though i think using the greens can allow you to get quite creative. I did not find any to have any significant fall out.

Theodroa Palette Oz the Great and Powerful Broken, Beware, Bewitch, West, Spell, Jealous. Without Flash.
Theodroa Palette Oz the Great and Powerful Broken, Beware, Bewitch, West, Spell, Jealous. With Flash.

 In addition to the eye shadows, this palette contains a 24/7 eyeliner called Zero and a Super-Saturated High-Gloss Lip Color in Theodora. While the Lip Color is a full size the liner is a sample size. Zero is a deep black that glides on the lid without tugging or pulling. The Lip Color was true to the pencil and looked exactly like it does on Mila Kunis. It is a bright red that glides on soft but is very opaque. Felt moisturizing on the lips.

24/7 Eyeliner pencil in Zero and Super-Saturated High Gloss Lip Color in Theodora

24/7 Eye Pencil in Zero

Super-Saturated High Gloss Lip Color in Theodora

Super-Saturated High Gloss Lip Color in Theodora
The look card that is included is a picture of Mila Kunis from the film Oz the Great and Powerful in full character. The face chart on the back is done in the form of "paint by numbers" in that each number corresponds to a shade or step on the left. 

You can find the Urban Decay Oz the Great and Powerful Theodora Palette in Sephora or on for $50.

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